Latest Episodes for this Channel
Fri November 14 2008
Former Director of External Affairs for FEMA, John "Pat" Philbin goes On the Record...Online with Eric Schwartzman about his role in the notorious "Fa...
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Former Director of External Affairs for FEMA, John "Pat" Philbin goes On the Record...Online with Eric Schwartzman about his role in the notorious "Fake Press Conference" regarding the 2007
California wildfires, about dealing with the fallout of bad PR, and about overcoming negative bias with both the media and public. Show Notes: 3:26 - Philbin summarizes what happened in the now
infamous press c...
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Former Director of External Affairs for FEMA, John "Pat" Philbin goes On the Record...Online with Eric Schwartzman about his role in the notorious "Fake Press Conference" regarding the 2007
California wildfires, about dealing with the fallout of bad PR, and about overcoming negative bias with both the media and public. Show Notes: 3:26 - Philbin summarizes what happened in the now
infamous press conference 5:25 - Philbin further summarizes the problems with press conference in regards to alleged plants 6:45 - Philbin on how to have an intelligent social media policy and deal
with high profile debacles 8:40 - Philbin on what he would do if he had a second chance at the FEMA situation 10:30 - Philbin on overcoming pre-existing media bias 13:15 - Philbin on the persistence
of bias and how to deal with it 14:15 - Philbin on the importance of communicating well 15:30 - End Schwartzman is the founder of online press room management service iPressroom.
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Fri November 07 2008
Founder of Craigslist.org, Craig Newmark goes On the Record...Online with Eric Schwartzman about the success of Craigslist.org and his personal busine...
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Founder of Craigslist.org, Craig Newmark goes On the Record...Online with Eric Schwartzman about the success of Craigslist.org and his personal business style. He was interviewed last month during
the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org,
a n...
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Founder of Craigslist.org, Craig Newmark goes On the Record...Online with Eric Schwartzman about the success of Craigslist.org and his personal business style. He was interviewed last month during
the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org,
a non-commercial community bulletin board with classifieds and discussion forums. A site that gets 12 billions hits a month. Show Notes: 2:57 - Newmark on the reach and rank of Craigslist.org. 3:40 -
Newmark on where the mainstream news media is headed. 5:06 - Newmark on whether news media is or is not a social service. 6:36 - Newmark on the waning media’s roll in acting as a check in
balance against government. 7:54 - Newmark on the ideas behind the look and feel of his site. 10:11 - Newmark on his personal financial situation. 11:56 - Newmark shares some advice on what makes
social media work. 13:34 - Newmark describes Craigslist.org’s impact on the classified sections in newspapers 14:33 - Newmark on the impact of the economic crisis on Craigslist.org. 14:59 -
Newmark on his favorite Craislist.org posting. 15:50 - Newmark on shutting down Craigslistfinder.com. 17:32 - End Schwartzman is the founder of online press room management service iPressroom.
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Thu October 23 2008
Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi goes On the Record...Online with Eric Schwartzman about...
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Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi goes On the Record...Online with Eric Schwartzman about his upcoming luncheon keynote at the PRSA
International Conference on restoring America’s connections with the world . Lou Capozzi manages Publicis Public Relations and Corporate Communications Group's public relations and corporate
communicat...
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Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi goes On the Record...Online with Eric Schwartzman about his upcoming luncheon keynote at the PRSA
International Conference on restoring America’s connections with the world . Lou Capozzi manages Publicis Public Relations and Corporate Communications Group's public relations and corporate
communications businesses. He also is president of ICCO, the International Communications Consultants Organization, which represents more than 1,000 firms in 27 countries around the world. Show
Notes: 3:22 - Capozzi on what he will discuss during his keynote at the PRSA International Conference in Detroit, MI Oct 25-28. 4:12 - Capozzi on the issues behind America’s declining
reputation in the world. 6:21 - Capozzi on the PR trade’s future regarding the current economic crisis. 7:15 - Capozzi on the possibility of outsourcing PR jobs overseas. 8:15 - Capozzi on why
there has been a cooling of American culture around the world. 8:53 - Capozzi on the impressive opening ceremony at the Beijing Olympics. 9:28 - Capozzi on the next president’s influence on the
perception of America abroad. 10:20 - Capozzi on whether Obama or McCain would improve America’s international reputation. 12:58 - Capozzi on what keeps him up at night. 14:50 - Capozzi on
Malcolm Gladwell’s idea of genius. 15:34 - Capozzi on the percentage of his client seeking media relations services. 17:57 - Capozzi on the threat of interactive agencies. 19:03 - Capozzi on
mergers and consolidations in the agency business. 19:33 - Capozzi on where he’s looking to grow his service portfolio. 20:20 - Capozzi gives a message to public relations professionals. 23:03
- End Schwartzman is the founder of online press room management service iPressroom.
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Mon October 20 2008
Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the new Ruder Finn Ethic Consulting...
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Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the new Ruder Finn Ethic Consulting practice. Show Notes: 3:37 - Tchividjian on what
he plans to discuss at the upcoming PRSA International Conference. 4:30 - Tchividjian describes his role at Ruder Finn. 5:33 - Tchividjian on the common ethical issues he deals with. 6:05 -
Tchividjia...
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Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the new Ruder Finn Ethic Consulting practice. Show Notes: 3:37 - Tchividjian on what
he plans to discuss at the upcoming PRSA International Conference. 4:30 - Tchividjian describes his role at Ruder Finn. 5:33 - Tchividjian on the common ethical issues he deals with. 6:05 -
Tchividjian gives an example of an ethical issue that he has to make with a client. 8:29 - Tchividjian describes how he battles the perception of PR when dealing with major corporations. 13:25 -
Tchividjian on social media policies for employees in large corporations. 17:00 - Tchividjian gives a recommendation to Henry Paulson on the ethics of the current economic crisis. 17:30 - Tchividjian
gives an ethical solution to remedy the errors made during the economic crisis. 18:38 - Tchividjian on who should be compensated for the economic crisis. 20:12 - Tchividjian on whether tax payers are
owed something for the bailout. 21:17 - Tchividjian on the biggest ethical lapse in judgment he’s ever made. 23:07 - End Schwartzman is the founder of online press room management service
iPressroom.
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Thu October 16 2008
Chief Operating Officer of PR Newswire, David Armon goes On the Record...Online with Eric Schwartzman about press releases and how frequent press rele...
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Chief Operating Officer of PR Newswire, David Armon goes On the Record...Online with Eric Schwartzman about press releases and how frequent press releases get picked up by the news media. David Armon
is a former wire reporter and public relations executive now leads PR Newswire’s global sales, marketing and distribution operations throughout 41 bureaus in 14 countries. Show Notes: 5:46 -
Arm...
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Chief Operating Officer of PR Newswire, David Armon goes On the Record...Online with Eric Schwartzman about press releases and how frequent press releases get picked up by the news media. David Armon
is a former wire reporter and public relations executive now leads PR Newswire’s global sales, marketing and distribution operations throughout 41 bureaus in 14 countries. Show Notes: 5:46 -
Armon on PR Newswire before the birth of the internet. 7:03 - Armon reveals the difference between the types of wires in the world and their meanings. 7:57 - Armon on the different channels of
distribution on PR Newswire. 12:25 - Armon on what channels of information on PR Newswire are most popular. 14:14 - Armon on the way press releases are re-posted on other websites. 15:40 - Armon on
how to best take advantage of the free distribution to online trade publications. 18:32 - Armon on hyperlinks in press releases and whether other sites are removing the links. 21:16 - Armon on the
FCC's ruling to include news on a company’s website. 26:00 - Armon on why people go to a public relations firm. 27:55 - Armon on how PR as an industry is reinventing itself against clicks
rather than clips. 33:00 - Armon speaks on a study they did about media pick-ups for press releases online. 36:25 - Armon on skepticism regarding PR Newswire’s recent study on press releases.
39:51 - End Schwartzman is the founder of online press room management service iPressroom.
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